Facebook is changing the way everyone’s news feed to feature less auto-shared post like what songs on Spotify your friends are listening to and images they like on Instagram.
In a move to reduce auto-shared spam, the social network promises users third party apps such as Nike + will post fewer stories on their behalf. Additionally apps that auto-share your activity, such as Socialcam and Viddy, will need to prompt viewers with an option to opt out before apps can post the video to their timelines.
However, Facebook isn’t doing away with sharing from third-party apps. Instead the social network wrote in a developer update that it’s putting prioritizing explicitly shared stories over automated posts.
By doing this Facebook users will feel less confused by activity that show up on their own. Meanwhile, everyone can breath a sigh of relief knowing their news feeds won’t be flooded with "implicitly" shared posts all the time.
This time it’s personal
Automated sharing helped build Facebook into an aggregator let users post practically everything they saw and did online.
In the last year, however, the social network has been trying to reinvent itself as a more mature and conscientious social network with revised privacy controls. By combing down the news feed to promote explicitly shared content Facebook wants to pull only the most interesting and personal stories from the web.
"In general, we’ve found that people engage more with stories that are shared explicitly rather than implicitly, and often feel surprised or confused by stories that are shared implicitly or automatically," Facebook’s Peter Yang said in a blog post.
While auto-sharing helped Facebook grow as the internet’s ghetto blaster, it’s actually hurt Facebook over the last year. Yang wrote that the number of implicitly shared stories has declined as people have come to associate these posts with spam.
Facebook does care! About your privacy, that is