Returns plague fashion e-commerce. Can technology fix the problem?

Getting clothes to properly fit an online shopper on the first try is a holy grail for retailers. Depending on the estimate, anywhere from 20 to 40 percent of fashion e-commerce purchases are returned. That’s a remarkable inefficiency that can likely be improved. If shoppers could find the right clothes more easily, they’d probably buy more […]


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Publicado el 28 de March del 2014
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